Intellectual property essentials for scale-ups
Helping businesses expand into new markets
As your business begins to scale up, this period of high growth is typically marked by expansion into new markets, greater customer demand, increased visibility, and increased pressure on operations. To help manage the often rapidly changing needs of the business during this stage requires a more strategic and proactive approach to managing intellectual property.
Whether launching a new product range to a different audience type, expanding into new geographical territories, or forming new partnerships, the IP strategy needs to evolve in line with the commercial objectives of the business. A more mature IP strategy may be required which goes beyond basic protection to the management of a larger, and possibly international IP portfolio.
How will your IP support entry into new regions or market sectors?
How can we help?
- Review of IP strategy to align with growth plans
- Recommend and set up processes to enable effective management of IP
- Obtain IP protection in relevant overseas territories
- Advise on IP licensing/ sale of technology to maximise the value of IP
- Undertake competitor watches and market analysis
- Drafting IP and employment agreements to clarify IP ownership
Key considerations
- Expanding team
- Exploring routes to new markets – using IP as a key source of business intelligence
- Developing a more mature IP strategy
- Securing funding/ investment to scale up
Be aware of
- Inefficient IP processes
- Increased scrutiny from investors and the market
- Supply chain challenges and keeping your IP safe while working with suppliers